Whenever a self-employed business man, or small company, is considering a contractor web design, they should keep a few things in mind. Having a properly designed website can mean the difference between having a mediocre company or a flourishing business. Obviously a website for a is going to be different from a website for a retail operation. However, contractors can take some cues from their retail counterparts. Most retail sites will list the company's address, phone number, email address, and hours of operation. A contractor does not usually depend on foot traffic to generate sales but contact from new customers is vital. Therefore should also include their phone numbers, email address and hours of operation. Another common feature of retail sites is to list all of their available products. When someone selects a product to buy an alert box will pop up and read "by the way, did you know that we also carry this complementary item too?" One example would be a shoe store that has a pop up box offering their socks or hosiery to customers. In the same vein contractors should list in detail their services they provide. Links on their could lead people to descriptions of the service. While the customer is reading the description a pop up box could display a message such as "while you are learning about how to keep your home air conditioner operating at peak efficiency, would you like for us to check on your heating unit as well?" Finally, contractors need to have a contact form on their website. This form will give people a chance to give their contact information to the so that a home visit can be arranged in order to quote a job. Bringing in leads is the best thing a website can do for a contractor.
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