‘’ is how I would like to phrase my story. 15 years of working in the glitzy and creative world of advertising coupled with my freaky spiritual quest, makes me a unique blend of some sort. You’ve to meet me to believe it :).
It was while working on the biography of my guru Hzt. Roshan Shah Warsi that I managed to discover myself and experienced the real transformative power of Sufism(the creed of love). In 2013, I decided to quit my full time job and dedicate my second inning (Take2) to people development and spreading the message of ‘Conscious Living’.
Though this journey generally starts from ishq-e-majazi (love for an object, beloved/sheikh) it always ends up at ishq-e-haqiqi (love with no object). No wonder the subject/object of love disappears, as we move towards the climax of most of the sufi love stories. Baba Bulle Shah, the famous sufi of Punjab puts it beautifully in one of his songs, ‘Ranjha ranjha kardi ve main aape ranjha hoyi. Ranjha ranjha saddo ni mainu heer na aakho koyi…’ (Calling out for Ranjha for so long, I’ve myself become Ranjha. Call me Ranjha now, don’t call me Heer anymore). In this zone the duality of Lover-Beloved ends and both become perfectly aligned. In this state the individual is in perfect harmony with the supreme consciousness; God, and lives upto his/her fullest potential, in peace, joy and awareness. Let me conclude the article with a Rumi quote, in this journey the “. They’re in each other all along.”